June 25, 2015

Cody Enterprises, Cody, WY District should say no to kiosks Posted: Wednesday, June 24, 2015 4:38 pm John Malmberg General manager    Just because you are able to do something, doesn’t mean you should. At last week’s regular board meeting of Park County School District No. 6, Instructional Technology Director James Kapptie pitched the idea...
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From the archives: 11/28/99 Ask Dr. Folkemer

June 14, 2015
From the archives: 11/28/99  Ask Dr. Folkemer

June 14, 2015:   In 1998 Channel One hired Dr. Paul Folkemer, a middle school principal from New Jersey.  Folkemer’s job was to undermine efforts of parents and educators who were seeking the removal of Channel One’s advertising from classrooms.      Ask Dr. Folkemer November 28, 1999 Channel One – Peddlers of Despair    Channel One,...
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From the archives: 12/5/99 New York Times explores Channel One News controversy

June 10, 2015
From the archives:  12/5/99  New York Times explores Channel One News controversy

    December 5, 1999  Channel One’s Mixed Grade  By CONSTANCE L. HAYS It has been 10 years since Channel One burst into classrooms across the country with its made-for-adolescents mix of current-events programming and Madison Avenue commercials. With its school-board-friendly business model, it has built a captive audience of eight million schoolchildren, and...
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Mustang Express: Kiosks rivet students’ attention — for a day

June 3, 2015
Mustang Express: Kiosks rivet students’ attention — for a day

Kiosks rivet students’ attention — for a day Melina CasillasApril 21, 2015 There is something strange in the halls of SHS. Is it a mirror? An entrance to Narnia? Nope, they’re kiosks. These kiosks are in the north and south F building hallways upstairs and downstairs, and in the front office entrance closest to...
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Skoollive billboard/kiosks “will be outdoors for the most part”

June 2, 2015
Skoollive billboard/kiosks “will be outdoors for the most part”

          “OK, boys, let’s move this hunk of metal out to the parking lot.” The minutes of this school board meeting suggest a good place for Skoollive’s billboards may be outside the school building.  Better than that: having no Skoollive advertising presence anywhere on a school’s campus. http://www.tanqueverdeschools.org/Downloads/BdMtgMin11-6-14.pdf
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Scott Evans leaves Channel One News.

June 1, 2015
Scott Evans leaves Channel One News.

  From Jim Metrock: I am happy for Scott Evans.  After four years of being an on-air personality for Houghton Mifflin’s controversial Channel One show, he announced his departure on May 29.   He has been one of the more likable people on Channel One.  He’s even more likable now, now that he has...
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From the archives: 8/15/1997 Def Jam’s How to be a Player

May 29, 2015
From the archives:  8/15/1997  Def Jam’s How to be a Player

Hey, kids, “A married woman is a player’s dream.” Channel One News gives kids tips from a raunchy movie.  Check out Channel One’s own words: http://www.obligation.org/wp-content/uploads/2010/08/c1-movie-review-How-to-be-a-player-1997.pdf   Channel One Criticized for R-Rated Movie Reviews August 15, 1997 (Birmingham, AL) The companion website for the controversial in-school TV show Channel One has generated controversy of its own. The...
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From the archives: 11/26/98 Channel One’s dangerous “Fresh Faces”

May 25, 2015
From the archives: 11/26/98  Channel One’s dangerous “Fresh Faces”

Fresh Faces November 26, 1998   January 26, 1998 – Channel One Ceases Their Dangerous “Fresh Faces” Section Within the past two months, Channel One has listened to our our pleas and has ditched their dangerous “Fresh Faces” feature. This was another one of Channel One’s self-promotions that allowed children to put their pictures...
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“11 people like this”

May 22, 2015
“11 people like this”

 
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From the archives: 2/13/98 Channel One’s Infamous How To Cheat On A Book Report

May 21, 2015
From the archives:  2/13/98  Channel One’s Infamous How To Cheat On A Book Report

Channel One’s Guide On How To Cheat On Book Reports February 13, 1998    We were tipped off to this by a teacher in Canada. (Our friends to the north are being plagued with a Channel One clone called YNN.) Channel One published this on their official web site. It attempts to be humorous and at the same...
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From the archives: 5/1/97 “How To Be Stupid – The Lessons of Channel One” Mark Crispin Miller

May 20, 2015
From the archives:  5/1/97  “How To Be Stupid – The Lessons of Channel One” Mark Crispin Miller

  How To Be Stupid – The Lessons Of Channel One May 1, 1997   From Fairness and Accuracy in Reporting Extra! May/June 1997 How to be Stupid The Lessons of Channel One By Mark Crispin Miller News, of course, is not the point of Channel One-any more than it’s the point of those commercial TV newscasts...
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From the archives: 3/20/97 Channel One promotes most violent network show to students

May 19, 2015
From the archives: 3/20/97 Channel One promotes most violent network show to students

Channel One Ad Promotes Most Violent Network Show March 20, 1997     Birmingham, AL – School children in several area middle schools (including all Jefferson and Shelby County system schools) were forced to watch a commercial during school for the most violent prime time series on network television. Obligation, a Birmingham-based child advocacy organization, says this is...
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From the archives: 2/7/1997 Our first web article about Channel One.

May 15, 2015
From the archives: 2/7/1997 Our first web article about Channel One.

Speech Given to All Alabama Superintendents of Education February 7, 1997   Prepared remarks by Jim Metrock, President, and Mrs. Pat Ellis, Director of Channel One Project, of Obligation, Inc.,to the Alabama Superintendents of Education meeting, at the Embassy Suites Ballroom, in Montgomery, on February 5, 1997.   Mr. Metrock: Thank you, Dr. Richardson. Our message is...
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Maricopa Unified School District considers Skoollive

April 29, 2015
Maricopa Unified School District considers Skoollive

Cast of characters: Dr. Steve Chestnut, Superintendent Kyle Ryan, Skoollive salesman Mrs. Torri Anderson, Governing Board member (the only Board member asking questions about Skoollive) Mrs. Krista Barrett, Maricopa High School Assistant Principal Mrs. Bernadette Russoniello (a teacher or staff person at Maricopa High School)   From the minutes of the MARICOPA UNIFIED SCHOOL DISTRICT...
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“Revenue sharing”? or “Profit sharing”? SkoolLive misleads school boards.

April 24, 2015
“Revenue sharing”? or “Profit sharing”?  SkoolLive misleads school boards.

Sharing “revenue” means schools ALWAYS get money back.  Sharing “profit” means schools may never receive a dime.  From Jim Metrock:  SkoolLive wants to sign up both national and local advertisers for its in-school digital billboards.  (The company refers to the billboards as kiosks.)  SkoolLive tells local businesses that advertising with SL is a great way...
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Coachella Valley’s school board will sell their students to just about anybody.

April 13, 2015
Coachella Valley’s school board will sell their students to just about anybody.

    From Jim Metrock:  I recently posted an article about the Coachella Valley United School District agreeing to place Skoollive electronic billboards in their school hallways.  These billboards (Skoollive calls them “kiosks”) will bring static, video, and video-with-sound ads into school hallways.  I knew the name “Coachella Valley” sounded familiar and sure enough...
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Schools that want digital billboards in hallways: Coachella Valley Unified (CA)

April 10, 2015
Schools that want digital billboards in hallways: Coachella Valley Unified (CA)

From Jim Metrock: In this Desert Sun article George Kuhn, Skoollive’s Director of Business Development, says the company’s “goal” was to raise a few thousand dollars per month for the school district.  Of course that is just sales talk.  Kuhn could have easily said the company’s “goal” was $100,000 per month for the district.  If I...
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Arielle Hixson joins sinking ship Channel One News

April 2, 2015
Arielle Hixson joins sinking ship Channel One News

From Jim Metrock:  It’s sad to see young people with a real chance to be legitimate journalists sign on with the kiddie marketing firm Channel One.   Check out the background for this dynamic young woman and then try to understand her decision to join Houghton Mifflin’s Channel One News.   http://www.channelone.com/reporter/arielle-hixson/ Note to Ms. Hixson:...
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When discussing SkoolLive remember these numbers: 7311 and 541810

March 25, 2015
When discussing SkoolLive remember these numbers:  7311 and 541810

  SkoolLive is in the advertising business.  Don’t ever forget that.  They want to bring advertising into public school buildings.  Generating advertising revenue is the main way SkoolLive makes money.   There is something called the Standard Industrial Classification Code (SIC).  This is a numbering system that identifies a firm’s primary business activity.  This number allows governments to monitor and collect statistical data...
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Marietta school board votes 4-3 to bring dynamic, video advertising into high school

March 22, 2015
Marietta school board votes 4-3 to bring dynamic, video advertising into high school

 
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Email to Marietta school board members: Say “No” to Skoollive kiosks

March 18, 2015
Email to Marietta school board members: Say “No” to Skoollive kiosks

  From Jim Metrock:  Late in the afternoon of March 17, I received an email from Josh Golin of the Campaign for a Commercial-Free Childhood in Boston.  He referred me to a Marietta Daily Journal article by Brittini Ray that said the Marietta City school board was going to vote that night (March 17) on...
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Don’t show the ads to educators

March 18, 2015
Don’t show the ads to educators


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