Skoollive says they are in these schools districts nationwide.

August 17, 2017
Skoollive says they are in these schools districts nationwide.

    From Jim Metrock: I am distressed by the number of school districts that have signed up to install Skoollive’s electronic billboards (aka kiosks). If all these districts have signed any type of contract with Skoollive, my faith in American education will take a big hit.  Obligation, Inc. will be contacting these districts...
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Skoollive discounts ad packages.

August 15, 2017
Skoollive discounts ad packages.

From Jim Metrock:  Skoollive exists to sell advertising in schools.  They are not having great success. If they were, they wouldn’t be lowering their ad package prices. Few businesses want to be associated with Skoollive’s efforts to bring video commercials into public school hallways. A local business who wants to support their local school...
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Few excited about Channel One News starting up again.

August 13, 2017
Few excited about Channel One News starting up again.

From Jim Metrock:  This poll over three days, shows only 11 visitors cared to vote.  It seems that 7 visitors (probably Channel One employees) nationwide, are excited about the notorious kiddie marketers at Channel One News returning on August 21. The efforts of parents and educators to eliminate this controversial, highly commercialized waste of...
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Skoollive video. Must see.

August 10, 2017
Skoollive video. Must see.

From Jim Metrock:  When Skoollive talks about “Positive impact, lasting impact” they are NOT talking about anything educational.  Their company is dedicated to making a lasting advertising and branding impact on students. Skoollive mainly serves advertisers, not students, not schools.  
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Rockridge Junior High’s Channel One promotional video.

August 9, 2017
Rockridge Junior High’s Channel One promotional video.

Watch for yourself:     channel-one-promo-video-rockridge-jr-high-dec-5-2016   Students: We’re Mrs. Benac’s sixth-grade class from Rockridge Junior High in Taylor Ridge, Illinois, and we’re flying into this Channel One! Azia: Thanks to Rockridge Junior High for takeoff on this Monday.
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Channel One News Hall of Shame: VIDEO: Normalizing alcohol and drug use among teens (2011)

August 8, 2017
Channel One News Hall of Shame: VIDEO: Normalizing alcohol and drug use among teens (2011)

From Jim Metrock: Channel One News has a long history of normalizing teen alcohol use. I’m posting this 2011 article to remind parents and educators why Channel One News is so controversial. From Channel One’s official scripts for April 7 and 8, 2011 (Our highlights in RED and our comments in BLUE): On April 7, 2011,...
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Skoollive is advertising McDonalds on school kiosks

August 7, 2017
Skoollive is advertising McDonalds on school kiosks

From Jim Metrock:  It’s been discovered recently that one of Skoollive’s advertising partners is McDonald’s. Of course no fast food company will dare advertise their fast food in public schools, so what they try to do nowadays is simply promote their brand.  Even the repulsive Channel One News no longer allows McDonald’s golden arches to...
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Channel One News advertised Twinkies to schoolchildren.

August 7, 2017
Channel One News advertised Twinkies to schoolchildren.

From Jim Metrock:  Why would the kiddie marketers at Channel One News advertise Hostess Twinkies to schoolchildren when they knew there was a childhood obesity crisis in the country? The reason is simple: Channel One News was created by advertising and marketing people to sell whatever they could get away with to a captive...
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Channel One News showed this in a classroom!?

August 7, 2017
Channel One News showed this in a classroom!?

From Jim Metrock: Educators don’t like Channel One News because it often makes a circus of their classrooms. The kiddie marketers at Channel One have to bring crazy, goofy images and loud sounds into schools in order to get students to WATCH THE COMMERCIALS.  Unless students turn their eyes to Channel One’s advertising, they...
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Why Channel One News is so controversial.

August 4, 2017
Why Channel One News is so controversial.


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August 4, 2017

  From Jim Metrock:  Channel One News doesn’t spend most of its time covering hard news.  It can’t.  It would be too expensive, and besides, the show is always a day late because it is, even in 2017, a taped show. Channel One could produce a live show that would be more current for...
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Houghton Mifflin reports 2Q loss

August 3, 2017
Houghton Mifflin reports 2Q loss

  From Jim Metrock: Channel One’s parent company Houghton Mifflin Harcourt reported today that it lost $46.9 million in its second quarter.  How much of that is due to Channel One is unknown.  Houghton Mifflin rarely mentions Channel One by name anymore. Houghton Mifflin lost $8 million in the Second Quarter of 2015. Houghton...
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Berkeley County schools face financial crisis, yet still wastes taxpayer $ showing Channel One News.

August 1, 2017
Berkeley County schools face financial crisis, yet still wastes taxpayer $ showing Channel One News.

  Channel One promo filmed by students March 2016 Hedgesville MS   From Jim Metrock:  Hedgesville Middle School evidently is continuing to show movie commercials and other ads for products in its classrooms.  Showing Channel One News according to the contract takes up one hour a week of taxpayer-funded school time.  Let’s hope Berkeley...
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Channel One News allows Iron Man director to promote his movie on taxpayer time. (2010)

July 29, 2017
Channel One News allows Iron Man director to promote his movie on taxpayer time. (2010)

  From Jim Metrock:  It’s 2017 and there is a good reason that Channel One News steadfastly refuses to publish the list of advertisers on its controversial, classroom TV show. No parent, no educator, no school administrator, no citizen is allowed to know what is being advertised to the students in their community.  That...
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Narcoossee Middle School still wasting tax money with Channel One News.

July 28, 2017
Narcoossee Middle School still wasting tax money with Channel One News.

  From Channel One’s transcript for April 12, 2017: Students: This is Mr. Leininger’s seventh-grade U.S. history class from Narcoossee Middle School in St. Cloud, Florida, and Channel One News starts right now! Emily: Awesome job, guys, and check out that clear, bright-blue sky. They don’t call Florida the Sunshine State for nothing. Thanks...
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Another one bites the dust: CJ Kettler out as Channel One head. Leaves Houghton Mifflin.

July 27, 2017
Another one bites the dust: CJ Kettler out as Channel One head. Leaves Houghton Mifflin.

From Jim Metrock: In 2014, CJ Kettler helped convince Houghton Mifflin Harcourt to acquire her distressed and bleeding Channel One News.  Houghton Mifflin has made its share of bad decisions, but acquiring Channel One News was a “doozy.” For three years Ms. Kettler stayed at Houghton Mifflin and oversaw Channel One.  May 2017, she...
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Channel One News and Teen Vogue get political with kids.

July 26, 2017
Channel One News and Teen Vogue get political with kids.

     
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Channel One promoted-Teen Vogue normalizes teen drinking.

July 25, 2017
Channel One promoted-Teen Vogue normalizes teen drinking.

From Jim Metrock: Channel One News continues to help promote Teen Vogue to its youthful audience.  Go to Channel One’s Facebook page to see a video promo of Teen Vogue. When young people get a subscription to Teen Vogue (and that’s what Channel One and, of course, Teen Vogue wants), the magazine sends the...
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Channel One News-promoted Teen Vogue angers Activist Mom

July 19, 2017

MOM BLOGGER BURNS TEEN VOGUE MAGAZINE! "OPERATION PULL TEEN VOGUE" is underway! Teen Vogue Magazine must be pulled from all store shelves! It is a danger to children. Please SHARE to warn others. #PullTeenVogue #TheActivistMommy #RoarMamaBears Posted by The Activist Mommy on Thursday, July 13, 2017
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Channel One-promoted Teen Vogue emails kids An*l Sex guide

July 17, 2017
Channel One-promoted Teen Vogue emails kids An*l Sex guide

  From Jim Metrock: Why in the world did Channel One News promote the age-inappropriate Teen Vogue to middle school and high school students on their TV show? Why in the world is Channel One News insisting on plugging Teen Vogue on its Facebook page knowing elementary school students will visit there? Channel One...
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When Channel One News walked out on school board members. (2008)

July 11, 2017
When Channel One News walked out on school board members. (2008)

Note: This is from May 2008. Both Obligation and Channel One News had booths at the same education conference exhibit hall.  Eyeball to eyeball and… Channel One blinked. Channel One News personnel abandoned their booth at the 2008 NSBA exhibit hall.   From Jim Metrock: I was very proud to have a booth at...
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July 5, 2017: No news from Channel One News for a month!

July 5, 2017
July 5, 2017: No news from Channel One News for a month!

From Jim Metrock:  This is the saddest summer in memory for the “journalists” at Channel One News. There are no news reports, no video news reports, no headlines.  Channel One News has completely abandoned the youth they claim to serve. Years ago, Channel One would at least copy and paste a few AP headlines...
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