Bonamassa Again

June 15, 2010

The once great guitarist continues to be a pitchman for Channel One News.

Channel One claims they have nearly six million students in their captive audience.  If only half of them watched this 30-second commercial, then 25,000 student hours were lost – in one day.

No school that cares about maximizing academic efforts can afford to start the 2010-2011 school year with Channel One News playing one hour a week.