Yeah, but Gatorade pays us.

June 4, 2011

From the Channel One News script May 31, 2011:


[STEVEN]

WE TOLD YOU EARLIER THIS YEAR ABOUT A REPORT THAT WARNED OF HEALTH PROBLEMS AND SIDE EFFECTS CAUSED BY ENERGY DRINKS.

WELL NOW, A LARGE GROUP OF DOCTORS SAY TEENS SHOULD STAY AWAY FROM THOSE ENERGY DRINKS COMPLETELY AND ONLY USE SPORTS DRINKS ONCE IN AWHILE.

THE AMERICAN ACADEMY OF PEDIATRICS SAYS YOUNG PEOPLE NEVER NEED ENERGY DRINKS BECAUSE THEY CONTAIN ZERO NUTRITION BUT DO CONTAIN THINGS LIKE CAFFEINE AND A NUMBER OF INGREDIENTS THAT COULD HURT A GROWING BODY.

CAFFEINE IS A STIMULANT, OR A SUBSTANCE THAT REVS UP THE HEARTRATE. IT CAN DISTURB A HEART’S RHYTHM AND SOMETIMES EVEN LEAD TO SEIZURES.

AS FOR SPORTS DRINKS, LIKE GATORADE FOR EXAMPLE, THE JOURNAL OF PEDIATRICS RECOMMENDS THAT FOR HARD-CHARGING ATHLETES IN TRAINING, THOSE DRINKS MIGHT BE OKAY IN SMALL QUANTITIES. BUT IF YOU’RE NOT VERY ACTIVE, IT’S JUST ANOTHER WAY TO PACK ON THE CALORIES.

THE SAFEST THING TO DRINK AFTER A HARD WORKOUT? WATER. WHICH IS ALSO RECOMMENDED AS THE BEST WAY TO QUENCH YOUR THIRST.

 

Four days after that report, Channel One News runs a massive ad campaign for Gatorade.  Gatorade has been a major advertiser on Channel One News for over a decade.

 

 

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