This kiddie marketing company specializes in “billboards on tables and panels.” They want to advertise in schools. In their “Elementary School Media Kit” they say, “4VMG’s unique form of advertising caters to a captive audience where viewers can’t ‘change the channel’ or ‘turn the page.’”
Yuck.
This company has no business in any school district. Here’s yet another example of clever marketing people thinking they can make a ton of money off of school kids and American taxpayers. Obligation, Inc. will do its part to make the public aware of this company’s efforts to bring advertising into public schools. The public will do the rest.
Sweetwater opens campuses to corporate ads By Maureen Magee, UNION-TRIBUNE STAFF WRITER Sunday, August 1, 2010 at 12:01 a.m. South County schools will soon adorn their lunch courts, hallways and bus interiors with ads from the likes of McDonald’s, Nike and Geico under a new effort to generate money and blunt the impact of ongoing...
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http://www.4visualmedia.com/
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The company that wants to cover classroom tables with advertising is evidently concerned about their public image. After Obligation talked with one of the founders and added 4 Visual Media to Obligation’s website, the company took down their website saying it’s “under construction.”
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