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Media Literacy tagged with 'acuvue advance contact lens'

Media literacy – the ability to critically consume and create media – is an essential skill in today’s world. Media literacy education seeks to give kids and adults greater freedom by empowering them to access, analyze, evaluate and produce media.

Media literate youth and adults are better able to understand the complex messages we receive from television, radio, newspapers, magazines, books, billboards, signs, packaging, marketing materials, video games, recorded music, the Internet and other forms of media. They can understand not only the surface content of media messages (the “text”) but also the more important meanings (the “subtext”) hidden beneath the surface. People who are media literate can also create their own media, becoming active participants in our media culture.

New Mexico Media Literacy Project

As advertised on Channel One News: Prescription Acuvue Advance contract lens (January 31, 2005)

July 23, 2012
As advertised on Channel One News: Prescription Acuvue Advance contract lens (January 31, 2005)

From Jim Metrock: Channel One News tells kids they are ugly if they wear glasses. The only ugly people are the thuggish Channel One kiddie marketers who approve tough ads like this in middle and high schools.    
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