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The Channel One Removal Kit Print out these pages, photocopy, and distribute to members of your community. Those that defend Channel One's presence in your schools have little to support their position. You have common sense and a wealth of organizations on your side. Remember that you do not have to "prove the negative." You can easily prove Channel One is inappropriate for students, but you should not have to. The school board has the burden of proof. They have to prove that Channel One is educational sound. They can't do that. Even if they could, the next step would be to show that it makes financial sense. That is impossible. Don't have your board turn the tables and say that you haven't proven Channel One is bad. Don't let them get away with saying the students and teachers like it so we are keeping it. Teachers want the equipment, few want the TV show. Principals and superintendents often will publicly praise Channel One and then ask teachers how they feel. Teachers will support their principal, especially if they are told they may lose their TV sets. No, the school board needs to provide the community with hard proof that Channel One's TV show is educationally sound. Demand testing results. If there isn't any, ask why there isn't any for all the years its has been in your schools. Ask for the evaluation of the program by the school system. If there hasn't been any, ask why was everyone "asleep at the switch." Ask for a copy of the financial analysis of the Channel One contract. If there isn't any in the files, ask how did we know this was a good deal. Ask that an independent accountant to review the trading of one hour a week of school time for the rental value of the TV equipment. Ask for the school board attorney to issue an opinion on requiring children to view this program. Some school board members and superintendents will be very defensive about Channel One. They might have invited Channel One into the school years ago. Even if they are new, they may be very embarrassed by not knowing about Channel One. Be patient with your board. Sooner or later, they will understand that they have no right to allow Channel One access to the schoolchildren in their charge. If the board does not remove Channel One, ask the board to require INFORMED WRITTEN CONSENT from all parents and guardians before Channel One is shown to a child. Parents should be told in unambiguous terms that Channel One is Controversial, that Channel One is opposed by many educational organization, that Channel One advertises products, TV shows, and movies to children (a list of products and entertainment shows should be given to parents to show what was advertised last year - you can get this off our web site), and that if your child watches Channel One they will spend at least one instructional week of school watching the show (at least 31 hours). If a parent has no problem with that then they should sign a form for their child to watch Channel One. Any pro-Channel One information a superintendent can find can be given to parents also. This will kill Channel One. Few parents given the facts will allow their child to waste such large amounts of time on this controversial TV show. If your board doesn't allow INFORMED WRITTEN CONSENT, then you have a board that doesn't trust parents, and you have a much graver situation then just having Channel One in your school. Praise all board members and superintendents that stand up to Channel One. They need to hear from the community. Good luck, remember it is the minority of secondary schools in the country that have Channel One. What 2006 graduating seniors have seen on Channel One News. (handout) from National PTA newsletter (September 19, 2006) National PTA opposes the exploitation of students through commercial operations that require students to view advertising or to study specific instructional programs as a condition of the school’s receiving a donation of money or a donation or loan of equipment. National PTA has previously taken positions against Channel One and has sought its removal from schools, and now joins with other children’s advocates to oppose BusRadio as well. With BusRadio installed on school buses, parents will not be able to exercise any type of control over their children’s exposure. Parents cannot opt out of having their children hear what’s playing throughout the school bus. Furthermore, children as young as 6 years old will hear the BusRadio programming, even though BusRadio boasts that it will “take targeted student marketing to the next level” and that it gives advertisers “a unique and effective way to reach the highly sought after teen and tween market.” The Hidden Cost of Channel One (Estimates fo the fifty states. Center for the Analysis of Commercialism in Education) "Children,Adolescents, and Advertising" American Academy of Pediatrics (Channel One mentioned.) Association
for Supervision and Curriculum Development Eagle Forum's Channel One Web Page "What One Person Can Do About Channel One." American Family Association How
to Cheat on a Book Report by Channel One Southern
Baptist Convention resolution opposing Channel One National Council
of Teachers of English resolution opposing Channel One
How To Be Stupid - The Lessons Of Channel One. Ten Reasons To Get Rid Of Channel One. (brochure) second page. American Association of School Administrators Alabama PTA letter opposing Channel One Typical Channel One Contract -use this to show that Channel One is intended teenagers and that no middle or junior high school should be showing it. Birmingham
News Editorial Opposing Channel One
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