Posts Tagged ‘ Justin Finch ’

A program length commercial

June 3, 2011
A program length commercial

      On May 25, 2011, Channel One News devoted their entire show to advertising four ABC television shows. The form of the program length commercial was a “pop quiz” featuring stars from each show as team captains. The four Channel One News on-air personalities gave up their pretense of being reporters.  They...
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How clever: Working TV shows ads into Pop Quizzes

May 9, 2011

NOW I KNOW YOU’VE GOT SOME BIG GAMES COMING UP, SO DON’T FORGET TO BRING YOUR CAMERA. THAT MEANS YOU TOO GIRLS. WE WANT TO SEE WHAT YOU’VE GOT! AND SINCE WE’RE ALREADY ON THE FIELD LET’S SEE HOW MUCH YOU BASEBALL FANS KNOW. I’M GONNA SEND IT OVER THE FOLKS AT ABC...
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The people that students are forced to watch.

May 3, 2011
The people that students are forced to watch.

  Observations from Jim Metrock: I have been watching Channel One News on-air personalities since 1996.  I offer my opinions about the current and hopefully last crew. Shelby Holliday – Working at Channel One may be her peak achievement in the news world. Sometimes her delivery is painful to watch. She repeats all the...
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Tee shirt time!

March 31, 2011

From the Feb. 28, 2011 program – This has now become a routine way that Channel One News fills time between commercials.    
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How Channel One News cleverly advertises Redbull energy drink to middle school students.

February 2, 2011
How Channel One News cleverly advertises Redbull energy drink to middle school students.

On January 26, 2011 Channel One News had a feature story that had nothing to do with the news.  It was a “Road To Glory” segment which is sponsored by the U.S. Army who airs recruitment ads on the program.  This story is about how a stunt pilot named Kirby Chambliss who participates in...
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November 15 show – Ads as news

December 12, 2010
November 15 show – Ads as news

  This is one of the webpages Channel One News devoted to plugging the new Harry Potter movie. Channel One also ran commercials for the movie on the in-classroom TV show and ran video ads on its website. They also aired “news” stories whose purpose was to pitch the movie in a more subtle...
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Just want to give a little “shout out.”

October 3, 2010

    Video from March 16, 2009. Another Channel One “Shout Out.”  This time it is Rainn Wilson pitching his animated movie Monsters vs. Aliens. These “Shout Out” spots are not billed as advertisements and so they can be confusing to some schoolchildren. Confusion is what Channel One is aiming for. They pride themselves...
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Channel One’s idea of a “Summer Update”

July 9, 2010
Channel One’s idea of a “Summer Update”

Boys and girls, it’s time for your Summer Update! From Jim Metrock: Channel One News often defends their company by saying they are the only source of news for many young people.  If Channel One went away, then these poor, helpless children would be in the dark about current events.  Obligation has had great...
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4 Minutes Of Motocross

April 17, 2010

On April 14, students at schools that still have Channel One News were forced to sit and waste four minutes of their school day watching a story about a young motocross rider. Motocross?  During school time? The story may be inspirational to some, but this had nothing to do with any school’s curriculum.  This...
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