This commercial is from a January 2001 Channel One News program. Although currently Channel One does not air junk food commercials, there is always the fear that these kiddie marketers may bring them back to American classrooms. That would seem to be impossible with the present concern about youth obesity, but Channel One executives...
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Does your school still have Channel One News?
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Posts Tagged ‘ paul folkemer ’
Looking back: A Channel One commercial for Twinkies.
Channel One News Encourages Preteens To Watch MTV
Few parents know that Alloy’s Channel One News has a long history promoting MTV shows to preteens.
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Destructo Doll
Obligation can’t get Dr. Folkemer to answer our emails, so we put some words in his mouth. This is what we think this educator-turned-Kiddie Marketer would say. Dr. Folkemer is one of the few remaining executives at Alloy/Channel One News. He is certainly familiar with everything the company is advertising to teens and...
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Channel One President Made Over $1.7 Million In Compensation
We just found the above information on Forbes.com. This is incredible. It is an indication of the massive amounts of money Channel One News siphons off from public schools. Although he had a few other responsibilities, Jim Ritts’ main job was president of Channel One News. This report was for fiscal year 2004. A year that was not...
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C1 Offering School Employees “Stuff” To Help Advertiser
Lawrence County (AL) Board of Education Code of Conduct for school employees. It may be because Channel One doesn’t have any educators on its staff. It may be because they never replaced Paul Folkermer as their one-time “Education VP.” (That was more window dressing than anything.) Or it may be because Channel One has never respected teachers. Anyway,...
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Guest Host Plugs Questionable Show
From Jim Metrock: On Friday, November 5, schoolchildren forced to watch Channel One News saw their second “special” news anchor for the week. Jeremy Sumpter co-hosted the entire Channel One broadcast for middle and high school students. Sumpter is a TV actor for a struggling CBS show called Clubhouse. (On Monday, UPN paid to have an actress from their...
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“Spin City” and “Dharma and Greg” Advertised to Kids
Obligation has just reviewed three shows from 1998 that a third party had and that party wanted us to have. They are from the very beginning of the ’98-’99 school year, August 1998. Two commercials urged children to see two of the more sexually provocative sitcoms on at the time: ABC’s “Spin City” and...
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Channel One Continues to Promote Eddie Murphy’s Dirty Movie
Months after Channel One urged children to see the premiere of the gross-out PG13 movie The Nutty Professor – The Klumps, the Channel One web site is still promoting the film. Channel One encouraged children to enter a contest to win Eddie Murphy prizes. The children had to write about a teacher and why they were crazy – or...
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Channel One Wants Personal Information From Children
Channel One wants to know about your child. Obligation has stopped them before but now they are back pushing the envelope. To get information from children the common practice among marketing firms like Channel One is to stage a contest. Dangle something children want in front of them and then tell them that you have to supply personal information in...
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West Palm Beach School Shooting
May 26, 2000 To: Paul Folkemer, Jim Ritts, Jeff Ballabon, Tom Rogers, and Roger Wolfson Today there is yet another incident of violence in our public schools (West Palm Beach). I have called on you before to end the promotion of violent entertainment to America’s schoolchildren and I have heard absolutely nothing. Do you think marketing violence is a...
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