Channel One News is back to their “kiddie marketing” tricks. They have announced a new contest. The impression is they are giving away tons of stuff to get kids to enter. They don’t call it a “contest” but rather a “sweepstakes”! Wow. This “sweepstakes” is all about wringing personally identifiable information (PII) from young people....
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Below is Milk Media/Milk Rocks’ extremely wordy privacy policy. It is filled with legal terms that would challenge some high school students. A good privacy statement for a children’s web site should consist of no more than one sentence: “We will not collect ANY information from visitors to this web site.” The more sentences...
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Channel One wants to know about your child. Obligation has stopped them before but now they are back pushing the envelope. HEIGHT=”362″ ALIGN=”LEFT” BORDER=”0″ NATURALSIZEFLAG=”3″>To get information from children the common practice among marketing firms like Channel One is to stage a contest. Dangle something children want in front of them and then tell them that you have to supply...
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