This bad idea is now dead. We leave the articles up on our site to discourage any company who thinks advertising on a school bus might be a money maker. BusRadio loaned schools special radios with several safety features in exchange for having the attention of a captive audience of young bus riders. They targeted special radio advertising to various age groups. The youngest riders targeted were kindergarten students. When parents found out about BusRadio parents ended BusRadio.
Listen to BusRadio’s DJ Matthew Blades takes a request to play a song from an artist Blades knows he shouldn’t be playing. AUDIO FILE CLICK HERE (January 15, 2009) The music video. Today BusRadio played the "clean" version of this song. The song many teens will download after hearing Rudolf on BusRadio will be...
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BusRadio promoted the above album today. They played the third song. Hear for yourself: AUDIO FILE Today BusRadio played on its high school program a song called "Breakdown" by a vile group called Seether. BusRadio would defend their decision by saying there were no bad words in this song – and there weren’t any....
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On today’s morning middle school program, BusRadio ran a spot that was aimed directly at school bus drivers. It was an appeal to drivers to call BusRadio’s toll-free number and join their Bus Driver’s Club. This is nothing more than a contest. Once a driver is a "member" of the Bus Driver’s Club then...
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From Jim Metrock: BusRadio is introducing horoscopes to bus riders. Many parents will find this disagreeable for various reasons. Personally I don’t believe in horoscopes. Obviously the people at BusRadio do. (The DJ does not inform students that BusRadio horoscopes are for entertainment purposes.) While I think it is absurd to think we...
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Be thankful for small favors. Today BusRadio played a relatively positive rap song by T. I. called "Live Your Life." We have reported on T. I. before. Here’s the introduction and beginning of the song as played on BusRadio’s high school version. This is not your typical rap song, but it does come from...
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BusRadio just doesn’t learn. How many school districts do they have to be thrown out of before they come to their senses? Bulletin to BusRadio: Parents don’t want explicit artists being played or promoted on their child’s school bus. It’s December 2008 and BusRadio CONTINUES to play cleaned up versions of filthy songs by...
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s From Jim Metrock: The Montgomery County Public School District (MD) has the 14th largest school bus fleet in the U. S. according to School Bus Fleet magazine. This school district has over 1,200 buses that transport 96,000 students daily. BusRadio wanted to get into this district in the worst way. And they got...
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In March of this year, the Director of Pupil Transportation for the State of Alabama sent this memo to all local transportation supervisors. His message is a reasonable one. Transportation Supervisors: This correspondence is to provide information about Bus Radio. Bus Radio is a start-up company that is marketing radio programming on local...
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All students subjected to BusRadio programming are told REPEATEDLY by BusRadio employees to go to BusRadio.com when they get home. This message is pounded into the young bus riders no matter what their age. BusRadio has only one website for young people. High school students and first graders are told to go to the...
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"Every morning and every afternoon on their way to and from school, kids across the country will be listening to the dynamic programming of BusRadio providing advertiser’s with a unique and effective way to reach the highly sought after teen and tween market." BusRadio "will take targeted student marketing...
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