Does your school still have Channel One News?
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Houghton Mifflin/Channel One News tagged with '10 reason to be glad you never had channel one news'

Channel One News is a youth marketing company whose main purpose is to get advertising to a captive audience of impressionable schoolchildren. The company loans a school TV equipment in exchange for the school’s contractual pledge to show students a daily, 12-minute, hyper-commercial, TV program called Channel One News. Students lose one hour a week of schools time, which equates to one lost week of instructional time (32 hours) per year. No educational organization endorses the use of Channel One News.

Channel One has fallen on very hard times. Once they claimed over 8 million students were under contract. Since 1997 they have continued to lose schools and now they claim “nearly five million” students and the true figure is probably lower.

In May 2014, publisher Houghton Mifflin Harcourt acquired Channel One from ZelnickMedia the makers of the ultra-violent Grand Thief Auto video game series. Houghton Mifflin did not disclose the purchase price.

At the end of 2014 most of Channel One’s full-paying advertisers have abandoned the program.

From the archives: 2/7/1997 Our first web article about Channel One.

May 15, 2015
From the archives: 2/7/1997 Our first web article about Channel One.

Speech Given to All Alabama Superintendents of Education February 7, 1997   Prepared remarks by Jim Metrock, President, and Mrs. Pat Ellis, Director of Channel One Project, of Obligation, Inc.,to the Alabama Superintendents of Education meeting, at the Embassy Suites Ballroom, in Montgomery, on February 5, 1997.   Mr. Metrock: Thank you, Dr. Richardson. Our message is...
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Channel One News Hall of Shame: Ten Reasons (2008 PDF)

May 28, 2011
Channel One News Hall of Shame: Ten Reasons (2008 PDF)

http://www.obligation.org/pdf/c1brochurefinal032808.pdf
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