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Posts Tagged ‘ hostess cupcakes ’

Channel One News: The company that brought junk food advertising into American classrooms

March 1, 2014
Channel One News: The company that brought junk food advertising into American classrooms

    From Jim Metrock:  Channel One News has a long history of advertising junk food in American classrooms.  The company knew their ads were contributing in a very significant way to the growing obesity crisis among young people, but they kept pitching the junk to kids.   Obligation and others helped put pressure...
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Hostess and Channel One News were quite a team.

November 24, 2012
Hostess and Channel One News were quite a team.

  Just some of the junk food products Channel One News saw fit to advertise on their classroom TV show:   McDonalds / Dec. 22, 2003 Jolly Rancher, Gatorade/ Sep. 19, 2003 Jolly Rancher hard candy / Mar. 24, 2003 Pepsi with Shakira / Mar. 24, 2003 How Channel One News helped create the...
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How Channel One News helped create the youth obesity crisis. (5 commercials 2002)

February 2, 2012
How Channel One News helped create the youth obesity crisis. (5 commercials 2002)


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Channel One News Kicks Off August 11

August 1, 2003

From Jim Metrock: As this school year starts, there is more opposition to Channel One News than ever before. The company is paying the price for years of insensitivity to its captive audience of students. Expect more ads for profanity-filled, sexually-charged, ultra-violent, drug and alcohol drenched movies from our friends at Channel One News.  These Channel One...
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Good Grief – Channel One Dumps More Junk Food Ads On Middle School Kids

September 18, 2002
Good Grief – Channel One Dumps More Junk Food Ads On Middle School Kids

Yet another junk food is being pushed on schoolchildren by Channel One. The latest addition is called Snak Stix from Kellogg’s. Brandweek magazine reported on this new sugary product in May of this year: “Kellogg Pops Up Its Tarts NEW YORK — Kellogg next month will extend its Pop-Tarts brand with a new Snak-Stix version, backed...
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27% of Channel One Commercials Are For Junk Food

September 10, 2002

Channel One has been running, on average, one junk food commercial a day for the last five years. That is one of the findings in a study Obligation, Inc. has just completed. 100 Channel One shows were reviewed from the 1997-98 school year to 2001-02. No shows from this school year were included. A separate study of...
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Junk Food Ads Have Made Channel One Fat With Profits

July 12, 2002
Junk Food Ads Have Made Channel One Fat With Profits

Since 1996, when Obligation began monitoring the show, Channel One has advertised high-sugar, high-fat, high-caffeine junk food and drink to schoolchildren. Channel One has run contests that dangle $2 million in front of children to get them to eat more M&Ms. Candy bars, cupcakes, Twinkies and assorted junk food have been regular advertisers on Channel One over the...
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New Wave of Aggressive Junk Food Ads Run on Channel One in Spring

July 7, 2000

Channel One’s assault on good nutrition in our public schools escalated in March, April and May. New ads for McDonalds, Nestle Crunch Bars, Fruit Loops, Pepsi, Tostitos Tortilla Chips, Hostess Cupcakes, and Starbust and Skittles candy were rolled out by Channel One’s management. Jim Metrock said, “Schools won’t tolerate this much longer. The health of schoolchildren is far more important...
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