From Jim Metrock: The lazy, crazy days of summer have taken their toll on Channel One News. The company has a section of its Channelone.com website called “Interact.” The section sounds more engaging than it really is. Most of the content consists of simple multiple-choice quizzes or slideshows. Below is a screen shot of Channel One’s...
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From Jim Metrock: During the summer months Channel One News doesn’t film any newscasts. Why don’t they do their news program on their website for young people who look to Channel One News to keep them informed about the world? Doesn’t Channel One News seek to “encourage students to...
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A peek behind the curtain reveals Channel One News is shooting blanks. Subscription curriculum product is DOA. Few will pay for this amateurish effort.
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From Jim Metrock: The hip hop education publisher Flocabulary has ended their relationship with Channel One News according to a spokesperson for Flocabulary. Channel One News featured Flocab’s Week in Rap every Friday. This helped Channel One fill up its Friday show with content it did not have to create. When it...
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Houghton Mifflin’s quest to enter classroom advertising business will draw ire of teachers. 1992 Resolution still NTCE’s position. From Jim Metrock: Early on, the National Council of Teachers of English (NCTE) passed this resolution opposing Channel One. This position statement is as strong as it gets. The NCTE urges teachers...
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From Jim Metrock: Parents have always been a problem for Channel One. Now that problem is Houghton Mifflin’s problem. Channel One is a company that brings TV commercials into American classrooms. That’s why the company was created; that’s why the company exists today. When Channel One aired commercials for movies and...
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Houghton Mifflin OKs junk food and movie ads for middle school students. From Jim Metrock: Think Channel One would improve under their new owner Houghton Mifflin? It is still too early to make a firm judgment about the new Houghton Mifflin/Channel One entity, but it’s not looking good. Check out this clip from the May...
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From Jim Metrock: Channel One’s CEO Ms. CJ Kettler has advertised Sunny D junk drink ads along side healthy lifestyle public service announcements before. Click here. It is hoped that no nonprofit organization that in any way promotes healthy living for young people will ever again partner with Channel One News, now owned by Houghton Mifflin Harcourt. Why would any...
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Channel One’s CJ Kettler gives first interview since 2012 hiring. Interviewer serves up powder puff questions for secretive executive. For the full interview click here. From Jim Metrock: How secretive is CJ Kettler? She didn’t want anyone to know she was hired to be CEO of Channel One. She had been in...
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