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Posts Tagged ‘ Red Bull ’

Want a laugh? Check out Channel One’s advertising guidelines.

January 27, 2014
Want a laugh? Check out Channel One’s advertising guidelines.

    From Jim Metrock:  What you are about to read is taken directly from Channel One’s website (http://cdn.channelone.com/wp-content/uploads/2013/06/Channel-One-Network-Advertising-Policies-and-Guidelines2.pdf)  Obligation did not change a word. The kiddie marketers at Channel One News wanted to boast to educators and parents that they did indeed have limits to what they would advertise to their captive audience...
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“Will not be considered” Ha ha.

June 21, 2012
“Will not be considered” Ha ha.

  From Jim Metrock:  Channel One News says they will not advertise high sugar/caffeine drinks. That’s kinda true and sort of a lie. So typical of this youth marketing firm. Check out these articles about Channel One’s sly way of giving Red Bull a lot of screen time in high schools and middle schools....
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Channel One News pitches Red Bull and violent video games to middle schoolers

March 22, 2012
Channel One News pitches Red Bull and violent video games to middle schoolers

  From Jim Metrock: Red Bull is an “energy drink” that has been the  target of criticism concerning the possible health risks associated with the caffeine and sugar drink. Channel One News is once again giving the drink some marketing time in American classrooms.  Channel One doesn’t run a commercial for Red Bull, but they...
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Channel One asked to end energy drink promotions.

February 14, 2011
Channel One asked to end energy drink promotions.

Channel One News uses “news” stories to get Red Bull brand in front of students.Red Bull uses Channel One News to get the very youngest secondary school students interested in high-caffeine drinks. Check out:  http://www.obligation.org/2011-02-02-how-channel-one-news-cleverly-advertises-redbull-energy-drink-to-middle-school-students   News story today from NBC Miami: UM Study Says Energy Drinks Pose Serious Risk to Kids A study...
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How Channel One News cleverly advertises Redbull energy drink to middle school students.

February 2, 2011
How Channel One News cleverly advertises Redbull energy drink to middle school students.

On January 26, 2011 Channel One News had a feature story that had nothing to do with the news.  It was a “Road To Glory” segment which is sponsored by the U.S. Army who airs recruitment ads on the program.  This story is about how a stunt pilot named Kirby Chambliss who participates in...
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