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Posts Tagged ‘ Twinkies ’

Hostess and Channel One News were quite a team.

November 24, 2012
Hostess and Channel One News were quite a team.

  Just some of the junk food products Channel One News saw fit to advertise on their classroom TV show:   McDonalds / Dec. 22, 2003 Jolly Rancher, Gatorade/ Sep. 19, 2003 Jolly Rancher hard candy / Mar. 24, 2003 Pepsi with Shakira / Mar. 24, 2003 How Channel One News helped create the...
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Looking back: A Channel One commercial for Twinkies.

April 4, 2010

This commercial is from a January 2001 Channel One News program.  Although currently Channel One does not air junk food commercials, there is always the fear that these kiddie marketers may bring them back to American classrooms.  That would seem to be impossible with the present concern about youth obesity, but Channel One executives...
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More Empty Calories

March 24, 2006
More Empty Calories

Screen shot from Channel One News. It’s a full-scale advertising assault on school kids. Channel One News is pushing another sugared gum on its show. Wrigley’s needs more children to take up the chewing gum habit. That is why they are advertising on Channel One. The sugar in a stick of gum (2 grams) is not...
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Channel One News Is A National Joke

March 8, 2006
Channel One News Is A National Joke

Last night on The Colbert Report, March 7, 2006 The Colbert Report is a spin-off of the Daily Show with Jon Stewart on the Comedy Channel. On the show last night the host reported on the study in the American Academy of Pediatrics journal Pediatrics. The study said that Channel One poses an “ethical dilemma” for schools (that...
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CEO Jim Ritts Leaves Channel One

February 12, 2005
CEO Jim Ritts Leaves Channel One

From Jim Metrock: The president and CEO of Channel One News has left the building. Jim Ritts is out. In a move that shakes the company to its core, Channel One did not offer any explanation or reason for his departure. Ritts was there at the beginning of the company in 1988. (Channel One was rolled out nationally...
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Pop Quiz

January 25, 2005
Pop Quiz

1    What was NOT recently advertised on Channel One News?  answer at bottom of page                             Burger King french fries have not been advertised on Channel One News since the early 90’s.
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Answers

January 25, 2005

Answers 1. Twinkies – Yes. Channel One advertised in classrooms. 2. Twix Chocolate Bars –Yes 3. Doritos – Yes 4. M&Ms – Yes 5. Burger King French Fries – No * 6. Crunch – Yes. 7. Pepsi Blue – Yes. Channel One ran an ad featuringa band known for their explicit lyrics to promote...
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Good Grief – Channel One Dumps More Junk Food Ads On Middle School Kids

September 18, 2002
Good Grief – Channel One Dumps More Junk Food Ads On Middle School Kids

Yet another junk food is being pushed on schoolchildren by Channel One. The latest addition is called Snak Stix from Kellogg’s. Brandweek magazine reported on this new sugary product in May of this year: “Kellogg Pops Up Its Tarts NEW YORK — Kellogg next month will extend its Pop-Tarts brand with a new Snak-Stix version, backed...
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27% of Channel One Commercials Are For Junk Food

September 10, 2002

Channel One has been running, on average, one junk food commercial a day for the last five years. That is one of the findings in a study Obligation, Inc. has just completed. 100 Channel One shows were reviewed from the 1997-98 school year to 2001-02. No shows from this school year were included. A separate study of...
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Junk Food Ads Have Made Channel One Fat With Profits

July 12, 2002
Junk Food Ads Have Made Channel One Fat With Profits

Since 1996, when Obligation began monitoring the show, Channel One has advertised high-sugar, high-fat, high-caffeine junk food and drink to schoolchildren. Channel One has run contests that dangle $2 million in front of children to get them to eat more M&Ms. Candy bars, cupcakes, Twinkies and assorted junk food have been regular advertisers on Channel One over the...
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